Associates in Business Mgmt in Internet Marketing

College/School: Rasmussen College

Due to the overwhelming demand for properly trained Internet Marketing professionals, Rasmussen College recently added an Internet Marketing concentration to its Business Management A.A.S. Degree.

Are you interested in breaking into the Internet Marketing field? Ramussen can help you. Their program provides a solid business foundation along with introducing you to Internet marketing. The search engine marketing field continues to expand rapidly and needs qualified professional to meet the demand.

Career Opportunities for Internet Marketing Graduates:

Internet Sales & Marketing Associate
Assistant Web Marketing Manager
E-Marketing Coordinator
Web Analyst
Internet Marketing Consultant

What Internet Marketing Professionals Do:

Market firms and organizations on search engines
Study and understand Internet consumer behavior and set up an action plan
Determine target audiences and use the web to market to them
Track different search marketing metrics including ROI (return on investment), CPC (cost-per-click), CPA (cost-per-acquisition)
Learn the different between organic and paid-search marketing

What You'll Learn in This Program:

The basics of search engine marketing
Search engine optimization rules
Pay-per-click advertising rules
How to set your pay-per-click budget
Why submitting your website to search engines isn't necessary
How to find the search terms your customers use
How to develop a link building strategy
The simple changes you can make to increase sales

To learn more about this program, please complete the online "Request free Information" form.

Program Description

College/School: Rasmussen College
Category: Internet Marketing
Degree: Associate Degrees
Language: English
Accreditation: Rasmussen College is accredited by Higher Learning Commission of the North Central Association of Colleges & Schools (NCA).