Bachelors in Marketing

College/School: Baker College Online

Baker's Bachelor's Degree Program in Marketing is designed to prepare you 100% for your new career or advanced position as quickly as possible, with no additional training required. Another Baker advantage is their tuition, which is often 50% less than other major online colleges. While their tuition is lower, the quality of their education and training remains high. Employers recognize that; 99% of their available graduates are employed.

Marketers provide the link between businesses that have goods and services to sell and customers who want to purchase them. The marketing process involves a variety of activities, including research, strategic planning, product development, sales management, and marketing communications.

Students in this program will participate in active learning and demonstrate an understanding of basic business principles using case studies, business simulations; use computer technology and demonstrate communication skills in preparing spreadsheets, writing reports, analyzing business problems, and preparing professional presentations; develop and demonstrate ethical values, a global perspective, and human relations skills through individual and team activities in class and in business situations. This degree offers a solid background in the concepts of marketing and business.

A marketing degree can lead to a career in such areas as marketing management, marketing research, personal selling and sales management, retail merchandising and management, and promotional strategy and management.

Baker Online is continually updating programs to meet the required demands of the job market. For individual and up to date course information, please complete a request for more information for FREE.