Work in the dynamic field of marketing as a marketing specialist. Your career will take you to the front lines of commerce. Every time someone buys or sells a product, a marketing specialist had their hand in it.
This comprehensive training program involves intensive study of consumer and business-to-business buying behavior; ad design; media planning; integrated marketing communications; retailing; brand management; database marketing; Internet marketing; focus groups; and a great deal more.
Pick your field within the field. Marketing encompasses sales, advertising, sales promotion, consumer research and a whole lot more. As a marketing specialist you can work in retail, automotive, fashion, manufacturing or almost any other field you can imagine. Whether you choose small business or global industry, your expertise as a marketing specialist is needed.